
Apps
Web
I BUILD
For VR
For Games
Crafted Experiences
Proposed UX solutions to address user churn by identifying trust and usability gaps through research and experience audits, with similar improvements later adopted in the live product as real-world validation.
Redesigned key online shopping flows by diagnosing usability gaps through research, achieving 100% task success across 5 usability test participants.
Identified key factors driving app uninstalls by conducting user research and behavioral analysis, and proposed actionable design improvements to address retention and feature engagement gaps.
This UX/UI research and design case study focuses on developing an app to improve the safety of women traveling alone on the subway.
Designed an app for gamers whose current game discovery journey is fragmented across multiple platforms, forcing users to switch contexts repeatedly and creating friction in the decision-making process.
Beyond Screens































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